Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and supply information to website operators. Cookies can be session cookies, which are deleted when you close your browser, or persistent cookies, which remain on your device for a set period or until you delete them manually.

In addition to cookies, we may use similar technologies such as web beacons, pixels, local storage, and session storage. These technologies serve comparable functions and are covered by this Cookie Policy. Throughout this document, we use the term cookies to refer to cookies and all similar technologies unless otherwise specified.

2. How We Use Cookies

SmartGamesUK.com uses cookies for several important purposes that help us deliver and improve our social gaming platform. We use cookies to ensure our website functions correctly and securely, to remember your preferences and settings during your visit, to understand how visitors interact with our platform so we can improve the user experience, to analyse traffic patterns and measure the effectiveness of our content, and to maintain the security and integrity of our services.

We do not use cookies to facilitate real-money transactions, as SmartGamesUK.com is a free social entertainment platform with no financial activity. Cookies on our platform are used exclusively to support the delivery and improvement of social gaming entertainment for users aged 18 and above.

3. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the operation of SmartGamesUK.com. They enable core functionality such as security, network management, and accessibility. Without these cookies, certain services you have requested cannot be provided. Because these cookies are strictly necessary, they do not require your consent under applicable law, though you can block them through your browser settings, which may affect platform functionality.

Performance and Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often, how long users spend on each page, and whether users encounter error messages. All information collected by these cookies is aggregated and therefore anonymous. We use this data to improve how our website works and to understand user behaviour patterns across our social gaming platform.

Functionality Cookies

Functionality cookies allow our website to remember choices you make, such as your preferred language, region, or display settings. They may also be used to provide enhanced features and personalised content. The information these cookies collect may be anonymised, and they cannot track your browsing activity on other websites.

Targeting and Advertising Cookies

SmartGamesUK.com may use limited targeting cookies to deliver content that is more relevant to your interests and to measure the effectiveness of our promotional communications. These cookies may remember that you have visited our website and may share this information with third-party service providers. We do not use cookies to promote real-money gaming services, as our platform operates exclusively as a social entertainment destination.

4. Third-Party Cookies

Some cookies on SmartGamesUK.com are placed by third-party services that appear on our pages. These may include analytics providers, content delivery networks, and social media platforms. We do not control the placement or operation of third-party cookies, and we encourage you to review the privacy and cookie policies of these third parties for more information about their practices.

Third-party service providers are contractually required to handle any data collected through cookies in accordance with applicable data protection laws and only for the purposes we specify. We regularly review our third-party relationships to ensure they meet our standards for data protection and user privacy.

5. Managing Your Cookie Preferences

You have the right to decide whether to accept or reject cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. The method for disabling cookies varies by browser, so you should consult your browser's help documentation for specific instructions.

Please note that if you choose to disable or delete cookies, some features of SmartGamesUK.com may not function properly, and your overall experience on our platform may be diminished. Essential cookies required for basic platform operation cannot be disabled without affecting your ability to use our services.

6. Cookie Retention Periods

The length of time a cookie remains on your device depends on whether it is a session cookie or a persistent cookie. Session cookies are temporary and are deleted when you close your browser. Persistent cookies remain on your device for a predetermined period, which may range from a few days to several years, depending on the purpose of the cookie. We regularly review our cookie retention periods to ensure data is not kept longer than necessary.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the last revised date at the top of this page. We encourage you to review this policy periodically to stay informed about how we use cookies.

8. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us at support@smartgamesuk.com. For more information about how we handle your personal data, please see our Privacy Policy.